Heads up: This post is 12 years old. My thinking may have evolved since then — read it with that in mind.
CUUSOO System hires former LEGO Creative director to lead international expansion#
On the back of the success with LEGO CUUSOO, Kohei Nishiyma, the pioneer in online user innovation, returned as CEO in 2013 to focus CUUSOO on international expansion and is therefore proud to announce that former Senior Creative Director at LEGO, Paal Smith-Meyer has joined CUUSOO as Chief Creative Officer. Smith-Meyer joins with extensive experience in both leading design and pioneering collaborative businesses between consumers and the Danish icon as seen in Mindstorms, LEGO Architecture and Architecture studio, LEGO CUUSOO and LEGO Life of George. With our international focus, we will take the learning from LEGO CUUSOO and apply in connecting creative people to small and medium size manufacturers all over the world, living up to our promise of “Launch Made Easy”. Paal joins a new leadership team that is completed with COO Tsukasa Sugita, who brings his expertise in engineering, product marketing and business development from Six Apart, where he held the position of Corporate Officer of Product and previous positions at Opera Software and Mitsui Co.
2014-02-10